Book

“Building successful technology products for enterprises (B2B) is dramatically different from consumer tech (B2C) products. Much of the popular writing…

“The best lessons and insights come from people who have been in the trenches, led from the front, and have…

“Daniel is a good friend and fantastic advisor on building products for B2B businesses. I had the great fortune to…

“This book is a must-read for anyone working with B2B and innovative enterprise products who wants to accelerate their success.…

“Daniel’s expert insights break the complex and daunting process of B2B innovation into clear, actionable steps. Climatetech startups developing enterprise…

“In The B2B Innovator’s Map, Daniel provides a wonderfully simple and easy-to-follow guide for launching new enterprise software products. If…

“In today’s fast-paced world of software product innovation, where everything is possible and ‘starchitects’ hold sway, it is so easy…

“Daniel has a unique blend of lean experimentation skills combined with both the worlds of software and hardware. He iterates…

“Fabulous real-world examples from a person who has been there, done that. Daniel Elizalde has created an excellent guide for…

“With this book, Daniel Elizalde has crafted a much-needed guide on how to build a B2B business from scratch. Building…

“A beautifully clear and coherent guide to the murky early days of building enterprise products. Elizalde has done a wonderful…