Cesar Gamez, VP of Systems R&D, NI

Cesar Gamez, VP of Systems R&D, NI
Daniel Elizalde

“This book is a must-read for anyone working with B2B and innovative enterprise products who wants to accelerate their success. Daniel puts his many years of experience in B2B and innovation into this practical guide, which includes real-world examples of the innovation journey.

In the many years I’ve known Daniel, this book is by far the strongest example of his expertise made available for the world to consume.”